Marketing for Startups

Brad VanAuken, Venture Coach at RIT Venture Creations Incubator, will walk through all of the elements of startup marketing — from customer identification and discovery, to crafting your unique value proposition, to working with marketing partners.

Register for the workshop to learn how to:

• Select the best market segment and view your product or service from your customer’s perspective.
• Better understand business models, sales approaches, and revenue streams, to effectively price your product or service and maximize sales and profits.
• Best allocate your marketing resources to get the word out about your product or service in a variety of inexpensive ways.
• Choose and engage the right marketing partner.

This presentation will be augmented with a “Startup Marketing” worksheet.

This is a virtual workshop. Details to join via Zoom will be shared with all event registrants.

REGISTER HERE