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Public Relations on a Shoestring Budget
June 17, 2020 @ 10:00 am - 11:30 am
PR can be an effective way to raise awareness for your brand, establish credibility, and generate sales leads. But like any marketing tactic, it requires the proper strategy and resources to deliver results.
In this session, we’ll provide tips to help you cost-effectively jumpstart a PR program. Learn how to:
- Assess the newsworthiness of your content based on what media want and how they write
- Build relationships with reporters to get into the consideration process
- Navigate and own media interviews
- Develop a content strategy for PR
Join Sandy Sloane, owner of Solutions by Sloane, and NextCorps Marketing Director, Holly Barrett, to explore what earned media can do for your business.
REGISTRATION CLOSES TUESDAY, JUNE 16 @ 12:00 PM.