Spotlight on What’s Good: Using Trends to Pivot

Forward Faster
Forward Faster
Spotlight on What's Good: Using Trends to Pivot

As an entrepreneur, being able to quickly adjust in the face of an unforeseen challenge can be crucial. Holly Barrett, NextCorps Marketing Director, welcomes back Jennifer Young, Founder of What’s Good, an online marketplace focused on providing customers with eco-friendly and socially responsible products. Young reflects on how she has been able to learn from and capitalize on trends while continuing to grow her business during such an unconventional time for the retail industry.

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