Embracing data is a challenge for many organizations. It requires accountability from leadership and a culture of change. Amy Gurske, Director of Client Strategy at Cause+Effect Strategy, talks with NextCorps Marketing Director, Holly Barrett, about methods for building data into daily organizational processes. Amy encourages entrepreneurs to begin ingraining data into their businesses from the get-go, to start small before pulling in all data possible, and to know that failure can be a good thing.
Check out how Cause+Effect Strategy is helping the Greater Rochester Chamber of Commerce harness the power of its data: https://rochesterbeacon.com/2020/02/26/chamber-moves-data-to-the-forefront/
Connect with Amy and Cause+Effect at causeandeffectstrategy.com